BU Style x Serapian Milano Boutique

Nat here! For my most recent birthday, I wanted a bag I could bring with me everywhere, sprinting around the city from lunch to client to boutique to subway and back home to my adorable dog, Wrigley. I wanted something that spoke to me aesthetically, practically, historically, and that effortlessly transitioned with me from day to night.

Then I found Serapian Milano Boutique, which popped up on Madison Avenue in October of 2023. And while they may be new to New York City (at the time of writing this article, they’ve been open for about six months), they are anything but green.

The company has a wonderful history behind it, rich and storied. Serapian was founded in 1928 when a couple of Armenian brothers fled conflict in their homeland to begin crafting leather goods in Venice and then Milan. They began cycling through Italy, selling their fine leather goods. You can read all about the history of the family-owned company on their website.

Here’s what CEO Maxime Bohe had to say about the opening in New York:

Serapian is glad to have the opportunity to unveil its authentic Milanese universe in the heart of New York. The most discerning connoisseurs will notably be able to discover the Maison’s unique Bespoke experience featuring the signature Mosaico weaving technique.

The technique that Maxime is referring to can be seen in the first and third examples below. My personal favorite is the Chiaroscuro Mosaico bag, crafted in the finest nappa leather in a handwoven technique moving from light to dark. It’s a stunning piece of work and, like everything made by Serapian, manages to feel both soft and luxurious without losing its shape.

We proudly want to shout out Serapian for their excellent craftsmanship and authentic service. When you go, look out for Walter. He’ll pour you a glass of Prosecco and make sure you feel like family. Salute!

Courtesy of Serapian

Courtesy of Serapian

Courtesy of Serapian

Courtesy of Serapian

STYLE STATS

Price range: $$$

Style personalities: Polished, Magnetic

Target market: Women & Men

Known for: Bespoke craftsmanship & made-in-Italy excellence

Location: New York, NY. Made in Milan.

Website: https://www.serapian.com/