Resources, Articles, & FAQs
“Your style is an empowering tool in showcasing your uniqueness.”
– Natalie, owner
BU Style believes fashion should be accessible to all and style is deeply individual.
We make it a point to take thoughtful, practical, and responsible actions in all that we do: sharing style insights, connecting our community, offering exclusive savings, and answering your frequently asked questions.
PODCAST →
Read and listen to Wear Who You Are, and get resources for each episode!
collaborations →
Who we champion and where we’ve shown our expertise
Insights & Education →
Expert intel so you can be you at any stage in life
Search Style Topics
DALYA NYC: The Bespoke Fashion Solution Women’s Clothing Has Needed
Learn about the bespoke womenswear brand that is changing how BU style personal stylists can support their clients!
Wearing Joy at 89: Style, Loss & Loving Life w/ Marin Foster
At 89 years old, Marin Foster is proof that style has no age and that life’s next chapter can always be rewritten—one outfit at a time. From bold fashion choices to even bolder hugs, Marin reminds us that joy is something you can wear—and share.
Digitizing Your Wardrobe: Save Time, Money, and Mental Energy by Uploading Your Clothes to a Database Online
Digitizing your wardrobe is not only a practical solution to the common problems of disorganization and overspending, but it’s also a way to develop a deeper connection with your clothes, allowing you to dress with confidence, purpose, and efficiency.
Respect The Journey: Notes On Traveling Through Asia
In the latest episode of Wear Who You Are, Natalie opens up about her month-long adventure through Southeast Asia, sharing some valuable lessons she picked up along the way. With stops in Thailand, Cambodia, and Japan, she reflects on the theme of respect.
Party on the Bottom! All your Denim Questions Answered!
It’s a party on the bottom! All your denim questions answered. Raw denim, selvedge, sizing, and everything else!
“But I Have Nothing To Wear!” Why Hero Wardrobe Pieces Are Better Than Microtrends
While microtrends can be fun and provide a temporary burst of inspiration, they are often not the most sustainable or thoughtful choice when it comes to shopping. Building a wardrobe grounded in personal style, quality, and versatility is more likely to create a lasting and satisfying collection of garments. Instead of chasing every new trend, consider investing in timeless pieces that reflect your authentic self, serve multiple functions, and have longevity. This approach will not only enhance your personal style but also contribute to a more sustainable fashion industry. We recommend looking for hero pieces, and starting your style from the inside out!
From Couch to Conference: Redefining Remote Style
In this solo Nat Chat episode of Wear Who You Are, host Natalie Tincher welcomes listeners to 2025. With many Americans still working remotely, Natalie is all about helping us keep it comfy yet professional. The episode also includes an opening section all about the distinction between "hard" and "soft" pants—what are they and when do you wear them. This episode centers on the concept of how what you wear can actually influence your mood and productivity. So, say goodbye to those pajamas! Changing into something a bit nicer can help you transition into work mode.
BU Style x GRAMMAR
At its most basic, GRAMMAR is about creating the most essential pieces in your wardrobe. The white shirt is the epitome of the GRAMMAR concept. It is versatile, smart, iconic, powerful and feminine, and it looks good on everyone. GRAMMAR is committed to inclusivity and sustainability and we love them for it.