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Resources, Articles, & FAQs


“Your style is an empowering tool in showcasing your uniqueness.”

– Natalie, owner

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BU Style believes fashion should be accessible to all and style is deeply individual.

We make it a point to take thoughtful, practical, and responsible actions in all that we do: sharing style insights, connecting our community, offering exclusive savings, and answering your frequently asked questions.

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Episodes from the Wear Who You Are Podcast

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INSIGHTS Natalie Tincher INSIGHTS Natalie Tincher

Pumping at Work: Are Your Wardrobe and Logistical Resources Ready?

Going back to work after maternity leave is a tough transition in and of itself. Add to that the logistical challenges for moms who are pumping. Today’s guest is Molly McKee-Seabrook, who founded Katie Jane Co—a clothing line of workwear for pumping moms—after she found herself with nothing professional to wear when she returned to her government office job after maternity leave.

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INSIGHTS Natalie Tincher INSIGHTS Natalie Tincher

The First Step to Creating a Smart & Sustainable Style Strategy: Start in Your Closet

The weather is changing, and a new season is here. Are you ready for it? Have you thought about how your existing wardrobe fits into your seasonal strategic planning? In today’s Nat Chat, we discuss why the first step to creating a smart and sustainable style strategy season after season isn’t shopping—it’s sorting through your closet. I will give you the questions you should ask and the process you should go through to help you avoid a “closet full of clothes with nothing to wear” syndrome. So pour yourself some coffee or wine, cue up your favorite playlist, listen to this episode, and get ready to sort through your fall wardrobe.

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COLLABS Natalie Tincher COLLABS Natalie Tincher

BU Style x Argent

Women’s workwear has long needed an update to match our evolving lifestyles and the desire to show up authentically and comfortably in all settings. Enter Argent, a company that has created clothing that suits the modern, ambitious woman’s lifestyle and style brand.

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